As part of our work with Newcastle City Council, E.ON asked us to develop a campaign brand encouraging residents of Newcastle to get involved with the E.ON Electrification of Heat scheme. The scheme encourages people to apply for free installation of a heat or air source pump as part of the governments commitment to renewables.
We developed a flexible campaign graphic language that is distinctive, bright and engaging whilst ensuring the style combined Newcastle City Council brand and the E.ON colour palette. As part of the campaign we are currently developing a series of videos using participant video footage to create branded vlogs that will track the application and installation process.
E.ON
“Initially I engaged with Twentyseven while working with a local authority on a domestic renewable energy innovation project. I can’t praise the team enough for what they brought to the table within such a tight timescale. They simply ‘got it’, bringing concepts and insights to life by producing quality visual assets and collateral, all speaking the Brand language. We were able to engage with our audience in a coherent and consistent way throughout our project.”
